Your top 3 opportunities, free

Find more ways for your website to earn revenue.

The engine maps every page of your site and of your direct competitors, weighted by the traffic each one earns. The gaps come out as pages to build, with the query, the volume and who already has the page.

  • Query by query, with the search volume
  • Which competitor already has the page
  • Expected visits a year, as a range
The missing pages: eight queries with their monthly volume, where Neon, Firebase and Appwrite rank in the top 10, and the site outside it on five of them.
Search: the queries three competitors rank for and this site does not, with the volume.
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See who gets named when buyers ask ChatGPT and Perplexity about what you sell. Identify pages and evidence that could improve your visibility in AI answers (AEO).

  • The questions, as buyers ask them
  • Who is cited today, and why
  • Mentions a year, as a range
The AI-answer comparison: a buyer asks for the best managed Postgres with branching; ChatGPT and Perplexity name Neon first and the site second.
AI answers: who ChatGPT and Perplexity name when a buyer asks, and why.
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Find changes that help visitors take the next step, from stronger customer proof to a clearer call to action. See what to change and the rationale behind it.

  • Where visitors need reassurance
  • A clear next step
  • A rationale for each change

Put a demo request next to your product proof.

Before

Customer proof

Demo request elsewhere on the page

After

Customer proof
Request a demo

A clear next step beside the proof

Illustrative example, not a client result.

Each page read against the sections of real sites, scored on one rubric. What a stronger version looks like, with the examples to match.

  • Scored section by section
  • The examples to match
  • The fixes, in order
The homepage read against the library: seven moves the library’s top developer heroes make, three present and four missing, with the examples to match.
UX/UI: the homepage against the library, move by move, with the examples to match.
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How it works

[01]

Connect your website. Add your URL; no analytics access needed.

[02]

Get the opportunities, ranked by what each one could bring in.

[03]

Make the changes yourself, or work with a dedicated expert. Your team publishes the copy, design and code.

A dedicated expert to move the work forward.

Make the changes yourself, or work with a dedicated expert who helps you prioritise opportunities and delivers copy, design and code for your team to publish.

Built by three founders from the growth team behind Qonto’s website.

“We use Web Anatomy to identify opportunities for our SEO pages and understand what our competitors are doing. It gives us strong design rationales and helped us improve our conversion rate by 5%.”

Lauriane DAKKAKGrowth lead · Staycation

Find your website’s next revenue opportunities.

Get 3 free opportunities, delivered by email.

Before you start

What is an opportunity?

01

Something a competitor has and your site doesn’t. Usually a page for a search they rank on, or a question where ChatGPT names them and not you. Each one comes with an estimate, as a range, and where it sits in the order.

What does the engine read?

02

Your site and your direct competitors, page by page, weighted by traffic. The queries each one ranks on, the questions buyers ask AI assistants, what your pages do with a visit, and how each page reads against the library of real sites.

What happens when I get started?

03

Enter your website, create an account and answer a few questions. We’ll email your first 3 opportunities. You can then talk to an expert about ongoing support.

Do you publish the changes on our website?

04

You can implement the opportunities yourself. If you work with our dedicated expert, we deliver the copy, design and code. Your team handles publication on your website.

Which sites does it fit?

05

Any business that gets customers through its website: a local service, a software company, a consumer brand, a marketplace. The engine starts from the URL, with no analytics access and no tracking code.

How is it different from an SEO audit?

06

An audit lists what’s wrong with the pages you have. We look for the revenue you’re missing, rank each change by what it could bring in, and check again every month.

What’s free, and what is paid?

07

Your first 3 opportunities are free and delivered by email. You can implement the changes yourself. Ongoing access to the engine and dedicated expert support are paid options. If you choose expert support, we deliver copy, design and code for your team to publish.

Is this a one-off report?

08

The free opportunities are a starting point. Continue using the engine to identify fresh opportunities, and choose whether to implement them yourself or work with a dedicated expert on an ongoing basis.

What does ongoing support cost?

09

Pricing depends on the websites covered and the work you need. Talk to us about your priorities and we’ll discuss the scope and price.