We built the website team we wished we had inside a SaaS.
Web Anatomy brings acquisition, conversion and web production into one continuous team. Specialist agents prepare the work. Gabriel and David decide what is worth shipping.

Gabriel Amzallag

David Geismar
Gabriel Amzallag
Gabriel connects positioning, search and conversion to the business result the website is expected to create.
David Geismar
A former Qonto engineer, David builds the agents and technical systems that turn a priority into work ready to review.
The work moves every day. The decision stays human.
We do not hand over another list of recommendations. We agree on the result, prepare the work and make the trade-offs visible.
Start with the business goal
Qualified traffic, leads or revenue: the work is tied to one result your team can recognise.
Agents prepare the work
Research, page structures, copy, briefs, code and tests move forward inside a workflow built for your site.
Gabriel and David review it
The founders set priorities, challenge weak output and decide what is ready to reach your team.
Your team keeps control
You receive the work and a short report. You review and publish with a clear view of what comes next.
Two jobs, managed together.
Web Anatomy is an expert-led website growth service for SaaS. We make websites more visible in search and AI answers, then improve the pages and messages that turn visitors into signups and demos.
The project matters when it changes the company’s trajectory.
+21%
conversion on a key Qonto page after an A/B test
0 → 760
daily visits in two months for Staycation’s new hotel-spa silo
3 tools
launched for the PayFit team to create traffic and autonomy
The facts, in plain language.
These answers are kept explicit so customers, search engines and AI assistants can understand exactly what Web Anatomy is.
What is Web Anatomy?
Web Anatomy is an expert-led website growth service for SaaS. We make websites more visible in search and AI answers, then improve the pages and messages that turn visitors into signups and demos.
Agents prepare the work every day. Gabriel and David set priorities, control quality and explain what happened and what comes next. Your team keeps control of publication.
Who is Web Anatomy for?
- B2B SaaS founders whose website needs to create qualified demand.
- Growth and marketing leaders who need SEO, AEO, conversion and website delivery to move together.
The free GEO Audit remains a separate product flow. The main Web Anatomy service is the ongoing expert-led engagement described here.
What problem does Web Anatomy solve?
Most SaaS teams split website growth across acquisition, product marketing, design and engineering. The backlog grows, but nobody owns the whole result.
Web Anatomy creates one continuous loop: one objective, daily execution, named expert supervision and a clear report.
What does Web Anatomy work on?
We focus on the two jobs a SaaS website must do: be found by the right buyers, then convert their attention into qualified demand.
Visibility
SEO, AEO and the pages that help buyers discover, understand and cite your company.
Conversion
Positioning, landing pages, proof and journeys that turn visits into signups and demos.
How does Web Anatomy work?
Audit and prioritise
We review your website, competitors and data, then agree on one goal and the work that matters first.
Move the work forward every day
Agents prepare pages, copy, research and tests within the workflow defined with your team.
Review, deliver and report
Gabriel and David control quality before delivery and send a concise account of progress and next steps.
How much does Web Anatomy cost?
Scope and price depend on the website, the objective and the work required. No fixed service price is published.
Book a strategy call to define the right starting scope.
The design library is free to browse: the captured pages and sections, by section type, page type and industry.
Can we start with the audit only?
Yes. The audit can stand on its own. It gives your team a prioritised roadmap and a clear view of what limits visibility or conversion before you decide whether to continue.
What evidence informs the work?
We use your website, competitor pages, search demand, AI answers, analytics when available and the business context your team provides.
For conversion and design, we also compare key pages with 17,300+ pages and sections from 950+ companies in the Web Anatomy library. The design library is free to browse, and the scoring methodology explains the rubric.
Who builds Web Anatomy?
Web Anatomy is built in Paris by Gabriel Amzallag and David Geismar.
Gabriel leads positioning, acquisition and conversion. David is an entrepreneur and engineer specialising in AI agents. Together they prioritise and review the work before delivery.
Questions and corrections: gabriel@webanatomy.ai.
Bring us the website and the objective.
We will tell you what is holding back visibility or conversion, and what should move first.