The tools and methods we use to grow websites.
Run an audit, borrow a workflow or explore the evidence behind it. Everything here is built from real website work.
Start with a tool
Landing Page Analyzer
Score one page against conversion criteria and see the first weaknesses to fix.
Analyze a page
Skills built from real projects.
Eight repeatable workflows for SEO, GEO, conversion and higher-quality website work.
Explore all skills- SEO / GEO
Brand Visibility Report
Measure where Google and AI assistants mention your brand, compare five competitors and identify the first three actions.
- SEO / GEO
Revenue-First SEO Roadmap
Prioritise the commercial pages that can create pipeline before adding another batch of generic blog posts.
- Conversion
CRO Opportunity Backlog
Turn best practices, competitor evidence and user behaviour into a conversion backlog ranked by impact and effort.
- Conversion
Growth Tool PRD
Decide whether a free tool is worth building, then produce the one-page PRD and functional logic needed to ship it.
Research and inspiration
Web Anatomy
Web Anatomy Report
One website play every week, backed by real pages, data and workflows you can reuse.
Website Design Library
Browse real SaaS pages and sections by industry, page type and conversion pattern.
Browse the libraryBlog and playbooks
Detailed guides, teardowns and client methods for SEO, conversion and AI search.
Read the blog50 website improvements
Fifty concrete ideas to improve clarity, trust and conversion, illustrated with real website examples.
Explore the 50 ideasUX best practices
Browse the conversion patterns used across strong landing pages and see where each one works.
Browse best practices